Personal Branding Agencies The vetted directory

Resources

Our mission.

Personal Branding Agencies is the dedicated & vetted directory for personal branding professionals. These are the goals it works toward. They are goals, not claims: each one is earned over time, and none of them is true yet just because it is written here.

Five goals

  1. For buyers

    To become the #1 directory buyers use to find and hire the best personal branding professional for their needs.

  2. For practitioners

    To become the #1 directory personal branding professionals use to earn organic business and build connections.

  3. For the community

    To build a community where personal branding professionals discuss their work, grow, and learn together.

  4. For the industry

    To move the wider personal branding industry forward.

  5. For the standard

    To establish the S+ standard for the industry, and to make PBA's Code of Ethics the industry’s standard. S+ means operating at our peak, internally and externally, with top-tier credibility within the industry while keeping broad trust with buyers.

How the work gets there

Every goal rests on the same habits: a published standard, applied to every listing the same way, and a directory that competes on the quality of its process and its usefulness to clients rather than on claims it cannot support. PBA's Code of Ethics is where the standard starts, and What Dedicated and Vetted Mean to Us says how it is applied.